We are often advised to just wander around searching for inspiration and to shoot what moves us. This is sage advice, but once you discover that source of inspiration, how do we best showcase it? When it comes to creating an image that resonates, it’s important to understand what your focal point, or topic of interest, is and how to best highlight it in the image. We want what captured [...]
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The term ‘hard light’ refers to the bright, direct light the daytime sun provides, particularly between the hours of noon and early afternoon. While we’re often counseled–with good reason–to shy away from shooting in hard light, there are some instances that would benefit from the intensity of this form of available light. Showcasing Textures: Hard light can be very effective in enhancing textures in an image. Whether it’s the splintered [...]
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When it comes to photography techniques, capturing the essence of action through blurred motion is one of the most popular–and sometimes difficult–skills to master. Many professional shooters will tell you that an element of luck often plays a role, but there are a few techniques you can keep tucked in your toolbox when the opportunity arises: Take a Tripod: A tripod is one of the most useful accessories a photographer [...]
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Photographers will often comment on an image appearing ‘cool’ or ‘warm’ in tone, which translates into whether the photo has more of a red/yellow cast or a blue cast. It all begins with the color temperature because a lower color temperature will emit a warmer cast while a higher color temperature provides a bluish tint. It is important that you are able to gauge your available light’s temperature and adjust [...]
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While the iPad has received enormous media coverage about its role in the future of computing, the debate also includes its impact on digital photography and how we interact with our photographs. It’s still too early to say what the long-term effects will be, but we have discovered a few ways your iPad can help keep you organized and streamlined. Travel Lighter: If an upcoming business or personal trip only [...]
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Alan Wulfe is seen by many as an underwater adventurer who spends his free time exploring the deep and filming a world few are fortunate enough to witness with their own eyes. His day job as the SVP of Alamo Aircraft LTD in San Antonio keeps him busy but he has made sure to make room for his aquatic photography passion. While he started with standard underwater photography, he quickly [...]
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in stock soon… call to pre-order yours! 800-252-6225 ext 111 Fuji’s Press Release Following on from the successful launch of the world’s first 3D camera in September ‘09, Fujifilm continue to offer consumers the opportunity to make their own true, rather than interpolated, 3D content with the launch of a new camera – the FinePix Real 3D W3. A world’s first! While smaller and lighter than the original model, the [...]
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Photographing wild horses can be an amazing experience—the subject matter is compelling, beautiful and often unpredictable. You don’t need to be an accredited professional photographer to take on such a feat, but you do need to make sure you’ve got a few important facts in your knowledge toolbox. If you’re close to an area where wild horses roam or are planning a travel adventure to a particular location for this [...]
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The First Annual Photography Contest is co-sponsored by the Springfield Free Public Library and Mack Camera. What is the theme?: The theme is “Springfield at Work & Play”. The contest offers photographers the chance to contribute to the building of Springfield’s visual archives for future historians and the photographs will be available on the Springfield Library web site and the New Jersey Digital Highway (njdigitalhighway.org) site for future generations. Read [...]
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It’s bound to happen when you have a number of kids to photograph—someone’s going to have her eyes closed and you’ll be left with a picture that’s almost perfect. This is a common dilemma that challenges amateur and professional photographers alike, but we’ve got a couple of tips to help you overcome this obstacle. Early or Later: Sometimes the bright afternoon sun is a guarantee that your subjects are going [...]
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