Making of the Mack logo

“This was a clear case of focusing on type treatment, focusing on the name, setting the scene with out giving valuable space to space sucking logomarks. Compact came to mind, helpful in that the name is short, so fortunate there.” – Graham Smith

Read the full article at http://imjustcreative.com/logo-design-portfolio-mack/2009/03/07/

Share|

Tags: design, imjustcreative, logo, mack, warranty

1 Comment

Samantha March 9, 2009 at 8:22 am

Very cool article. Graham is very talented and it was interesting reading his design summary. And you guys got a great looking new logo!

Reply