Archive from July, 2010
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By Mel    |    Jul 26, 2010
Posted in: Photo Tips     |    1 Comment

Aquatic Photography, Part II: Basics of Shooting Underwater

For many photographers, exploring what’s beneath the sea is a natural progression in a desire to expand their skills and experiment with new subjects.  It’s important to understand what kind of aquatic photography is appealing to you so that the proper training is completed in advance.  For example, there will be different challenges in shooting at 60 feet versus shooting just a few feet below the surface. The following advice [...]

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By Scott    |    Jul 22, 2010
Posted in: Retail Store     |    1 Comment

Springfield Public Library – Photography Contest

The First Annual Photography Contest is co-sponsored by the Springfield Free Public Library and Mack Camera. What is the theme?: The theme is “Springfield at Work & Play”. The contest offers photographers the chance to contribute to the building of Springfield’s visual archives for future historians and the photographs will be available on the Springfield Library web site and the New Jersey Digital Highway (njdigitalhighway.org) site for future generations. Read [...]

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By Gary    |    Jul 21, 2010
Posted in: Photo Tips     |    1 Comment

The ABCs of HD Video on Your DSLR Camera

What a difference a decade makes! In the last ten years, we’ve seen a mass exodus of photographers leaving film cameras for the many benefits digital technology has provided.  The industry continues to progress, offering us a dizzying array of new features, accessories and ways of better leveraging the equipment we currently own.  One of the most significant advancements is the ability to have a DSLR camera capable of shooting [...]

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By Andrew    |    Jul 8, 2010
Posted in: Services     |    1 Comment

CCD / CMOS Cleaning price reduction

As of today, July 8, 2010 we have lowered out price for CCD / CMOS cleanings on Digital SLR cameras to $59.95. Call ahead service available.  Give us a call before stopping in and if we can accommodate it we will clean your camera’s sensor while you wait.

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By Mel    |    Jul 6, 2010
Posted in: Photo Tips     |    No Comments

Aquatic Photography Definition: Backscatter

While the term sounds like a skittish fish making a run for shelter in a nearby reef, the term ‘backscatter’ refers to the small white dots that sometimes show up on underwater images as a result of the flash lighting up a floating particulate or minute item on the subject or in the background. This issue can be particularly troublesome if your flash is very close to your lens (such [...]

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By Jennifer    |    Jul 1, 2010
Posted in: Photo Tips     |    No Comments

Fantastic Fireworks Photos

There is something a bit magical in a Fourth of July fireworks display.  Designed to be a spectacular event celebrating the independence of our great Nation, it’s a true slice of Americana that is meant to be photographed and celebrated.  Here are a few tips to help you capture some spectacular shots: The Early Bird Gets the Best Location: Try to get to the site a bit early if possible.  [...]

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